Saturday 22 August 2015

Google Is Millions Of Miles Ahead Of Apple In Driverless Cars

Last week’s “exclusive” in the Guardian claiming to “confirm Apple is building self-driving car” raised quite a buzz. Much of that buzz was skeptical, with many pointing out that the facts failed to support the Guardian’s conclusion.

The logical leap that Guardian made was that an Apple engineer’s interest in the GoMentum Station vehicle test track confirmed Apple’s driverless car program. This is too big a leap, as a range of Apple car-related aspirations—self-driving or not—might have use for such a test track.


Let’s assume, however, that the Guardian is right and Apple does have a driverless car ready for testing. (This is possible, as Apple has hired many automotive engineers, including the former CEO of Mercedes Benz’s Silicon Valley research center.) What would that say about the relative state of Apple’s driverless car?

It would tell us that Apple is millions of miles behind Google, and falling further behind every day.

As one of the few companies in the world richer than Google, Apple can match the cars, sensors, processors, navigational systems and other pieces of hardware that Google might deploy. It can replicate the sophisticated maps that Google has compiled. It will have a very hard time, however, catching up with Google’s on-the-road learning.

Actual road miles are critical because driverless cars learn to drive like humans do—through experience. Sophisticated hardware tells the car where it is and what the other things around it are doing. The actual driving, including identifying those other things, predicting what they might do, and handling all possible situations to safely get the car to where it needs to go, depends on very sophisticated machine learning algorithms. Those algorithms, in turn, depend on analyzing real-world driving situations.

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